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In the '50s, '60s, and '70s a female model had to be about 5' 9" and a certain dress size. Men were something like 6 foot and a 40 regular. Of course you had to be beautiful. The reason for this was that fashion manufacturers made dress and suit samples in one size and it was easier to find a model in that size than to make a sample in a different size. As the plus sizes and petite sizes arrived and super models of varying sizes came on the scene, these old rules had to change some. At the same time the "fashion look" for a season changed as to what is considered beautiful. One season the look is anorectic drug addict, the next innocent and medieval. I don't think the classic beauty look has been in since the middle eighties. In the secondary fashion markets, the look that might be needed can vary even more. When it comes to commercial modeling, size, look, and age can vary wildly. In a secondary market the more you can vary your look rather than having "a" look, the better your chances of finding work.
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